Quark Interactive

Quark has expertise in Omniture implementation and can help your firm in many ways:

SiteCatalyst

Understand what areas of your web site affect conversion or visitor success rates.

How to use eVars (custom commerce variables), s.props (property variables), custom events, data correleations and key visitor tracking to segment and measure user behavior on various parts of your web site.

We can devise the best Channel & Pagenaming strategy for your firm so you understand traffic trends and patterns throughout the specific categories of your site.

Set up significance testing scenarios where the impact of design changes can be measured to ascertain whether its impact on conversion was significant or not.

Import your paid search campaigns from Google AdWords and Yahoo Search Marketing.

Create custom business rules to automate your search marketing management.

Create and customize reports to link your SiteCatalyst conversion data (eVars and custom events) to your pay per click      advertising efforts.

Omniture analytics is enterprise grade analytics software and many people in your organizaiton will need to access and interpret web analytics data - let us help you get the data you NEED as efficiently as possible and distribute it as easily as possible within your organization. Different business users will require different levels of granularity. Quark can help you determine what metrics should go to whom and create the proper presentation.

Click Below or HERE to schedule your FREE 60 Minute consultation Today! Quark is ready to work with your IT & Marketing departments to save your company money.

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